Facebook vs. Google: Comparing the value of the largest online display advertising networks

via wordstream.com

So what are the repercussions on employees, employers, and how you manage the knowledge between them?
By "socializing" I mean establishing a vibrant, dynamic community of peers where knowledge and experience is traded freely outside corporate boundaries. How is this beneficial to the employees? In several ways. Most importantly, it creates a reciprocal arrangement bartering knowledge for reputation.
- Heavy-handed attempts to assert ownership or control over how employees use knowledge will produce resentment and resistance. This was true even before the internet age or the knowledge economy came into full bloom. But now it is brought into higher relief, especially when the employee can choose to limit use of that knowledge, either consciously or subconsciously, if they feel it is being undervalued.
- In response, rather than unionizing, which was the approach chosen in the early 20th century, information workers in the 21st century are choosing to "socialize".
Interesting take on the shifts engendered by the social web on the employer/employee relationship.